Home Tech/AIThe BB-777 represents the pinnacle of boombox nostalgia.

The BB-777 represents the pinnacle of boombox nostalgia.

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The BB-777 represents the pinnacle of boombox nostalgia.

This is a contemporary reimagining of the classic Sharp GF-777.

This is a contemporary reimagining of the classic Sharp GF-777.

BB-777-0184
BB-777-0184
Terrence O'Brien
serves as the weekend editor for Verge. With more than 18 years of experience, including a decade as managing editor at Engadget.

Bumpboxx fully taps into nostalgia with its latest boombox, the BB-777, which closely mimics the renowned Sharp GF-777. A genuine GF-777 can cost over $2,000 for one that functions well. Additionally, that classic model doesn’t feature modern conveniences like Bluetooth or a rechargeable battery. In fact, it doesn’t even include a CD player.

The BB-777 retains the essence of the GF, encompassing the dual-cassette decks, control arrangement, and speaker specifications noted above the subwoofers. It’s undeniably an exquisite piece of equipment with its retro silver coating and comprehensive physical dials. However, it also incorporates a removable battery pack, Bluetooth, and an LCD display. A downside is the absence of analog VU meters, which We Are Rewind successfully integrated into its Blaster boombox.

There are a total of six speakers: two Super Woofers with separate gain control, two coaxial speakers, and two horn tweeters. The total output is 270W, ensuring volume won’t be an issue. Unless you’re concerned about it being too loud. The speakers are also ported, enhancing bass performance.

Beyond the dual-cassette decks, the BB-777 features a slot-loading CD player, an AM / FM / shortwave radio, USB audio playback (MP3 / WMA / WAV / FLAC / ACC), an aux input (with an included RCA adapter), and Bluetooth. It can even record directly onto a USB drive from the cassette decks, CD, or radio for digitization and storage. Essentially, the only function it lacks is the ability to stream audio directly through Wi-Fi.

The front includes two microphone inputs if you wish to take it back to old school and use the BB-777 to organize a rap battle in the park or MC a breakdancing event. There are also two built-in microphones for reasons that remain somewhat unclear. But they could be useful for quickly capturing your child saying something amusing on cassette.

It comes with a handle for carrying, but you might prefer to use the shoulder strap if you’re moving more than a couple of yards, as the BB-777 weighs a substantial 28 pounds. Rather than launching directly to market, Bumpboxx is first bringing the BB-777 to Kickstarter. A contribution of $649 will guarantee you one when they commence shipping, expected in June. Subsequently, they will retail for $1,049.

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